Due to the war in Ukraine, Ukrainian fashion designer Jean Gritsfeldt was not
present during his show. However, a new statement show was presented on March 16 at 20:30 as
the closing show of MERCEDES-BENZ Fashion Week.
The Present: Currently there is war in Ukraine. Three million refugees are fleeing the country and there are thousands of destroyed buildings and broken homes. The words ‘How are you?’ are an everyday ritual, ’Alive’ is the word you need to hear.
Today is not the time to talk about fashion, but an urgent time to show our reality through fashion. We will not present the new AW22/23 collection, or new looks of the season because when you hide from bombs in shelters, subways, or basements, no one cares what you are wearing. The only thing that matters is that you are alive.
This statement collection is about feelings and emotions. These statements are our protection, our armor and our weapon. This is what we wear to win a world free from war.
The Future: Fashion is not a reflection of the present, fashion looks to the future for years to come. Today, as a designer I choose fashion tools as my weapon, today I am fighting for our tomorrow’s freedom. Hoping for freedom for Ukraine and for all the people on the planet. This is my strength and my mission. Humanity has the right to have free and safe life in their homes and on their land.
How You Can Help: You can buy an item from the new collection for a symbolic price of 1.000€. We will deliver your purchase to any city in the world. If you prefer you can donate any amount of money to the Fedir Shpyh Charitable Foundation, indicating in the payment purpose field “charitable contribution for JG 2022". All funds will directly support the cultural community of Ukraine.
FEDІR SHPYH CHARITABLE FOUNDATION USREOU 43928565 Ukraine, Kyiv region, Brovary, blvd. Independence, bldg. 28-A
at Raiffeisen Bank Aval JSC in Kyiv MFI 380805
We stand for human life. Stand up for Ukraine. Please don’t be silent – lend a helping hand. We are stronger together and together we will win!
Love, be strong, be brave, and stay alive.
About Jean Gritsfeldt
Jean Gritsfeldt is an award-winning designer from Kyiv, Ukraine with German heritage. Jean Gritsfeldt is one of the fastest-growing and most popular Ukrainian fashion brands. The brand manufactures womenswear and menswear, shoes and accessories (Pret-a-porter as well as casual wear). The brand investigates the boundaries between fashion, style, sculpture, and the human body, experimenting with various fabrics and patterns. Infusing the elements of haute couture in the abstract, and conceptual ideas that create bizarre color and texture combinations.
For more information, please contact:
- Director: Orest Borko
- Hair: Kevin Murphy
- Make-up: MAC Cosmetics
- Styling: Meg Mwaura
- Casting: Whitecasting
- Choreography: Salvatore Siciliano
- Shoes: Doc Martens
- Social Media: Flora Pedersen
- Video: Max Boyko
- Music: Baker Street Sound Studio, Max Smogol, Kirill Khrenov, Lyrics & Vocal - Maryana Golovko, Sound Design, Mix - Den Khrenov Backstage music Pavel Nevskiy production
- Public Relations: Quinto GmbH
Katya Hermann, Lena Kilchitskaya, Annemarie, Aminata, Mara, Carl, Karen, Kris, Mathilda, Ajsa, Fynn, Aimee, Deborah, Victor, Anna, Masha, Alex, Yvan, Anna Hiltrop
DOC MARTENS, Mercedes-Benz Fashion Week, Cherie Birkner - Sustainable Fashion Matterz, Fashion Revolution e.V, Lebenskleidung, LOVJOI, Berliner Stadtmission, Textilhafen und Haus der Materialisiereung, SELFMADECREW, Jules Briccos, Helen Kunkel, Lucas, Arnke, Eli Scherer, Alex Arnold, Simon Blank, Lea Casadei, Marlon Pitschinetz, Claire Petersen, Julia Heinrich, Karina Papp, Karvishi Agarwal, Lilo Ming Kiefer, Luis Steigleder, Mohammad Dahrouj, Mydia Othman, Nina Birri, Pia Thiele, Silvia Roberto, Sinah Griessler, Slava Osinsky, Tanya Parkhomenko , Tatjana Berndt, Verena Benz, Vanessa Chanliau, Yelizaveta Antoniuk, Carina Bischof, and all the volunteers who donated their time.