Vizta DGTL, a leading games studio, is thrilled to announce the upcoming launch of its highly anticipated fashion role-play game (RPG), KUTUR Runway, set to debut in Q3 of 2024. Combining fashion with the excitement of role-playing games, KUTUR Runway promises an unparalleled experience for fashion enthusiasts worldwide. Applying cutting-edge technology, KUTUR Runway offers an exceptional 3D experience and garment quality unseen before, revolutionizing the fusion of fashion and gaming.
At its core, KUTUR Runway merges RPG mechanics with a dynamic fashion world, allowing players to script their fashion legacy through head-to-head Style Trials. These trials transform the runway into a battleground where creativity reigns supreme, challenging players to craft stunning ensembles and outshine rivals in themed challenges.
What sets KUTUR Runway apart is its innovative approach, blending fashion with gaming excellence. It introduces a groundbreaking gaming experience that combines top-notch 3D visuals with exclusive garments designed by real fashion designers. This marks a significant milestone as the first game to embrace a forward-thinking fashion perspective, developed by gamers to ensure an immersive and inclusive journey that seamlessly merges fashion and gaming. Leveraging advanced technology, including AI and web3 components, the game introduces a new level of interactivity and possibilities. Additionally, through web3 integration, KUTUR Runway pioneers unique ownership and trading opportunities for in-game fashion assets, reshaping the landscape of digital collectibles and enhancing player engagement.
"We are excited to introduce KUTUR Runway to the world," said Nicola Mizon and Tung Nguyen-Khac, co-founders of Vizta DGTL. "With KUTUR Runway, we aim to redefine the fashion gaming genre by combining innovative gameplay mechanics with the latest technological advancements."
In addition to its creative features, KUTUR Runway prioritizes inclusivity and diversity, ensuring every player feels represented, safe, and encouraged. This commitment extends to empowering players through intuitive creator tools, utilizing AI to unlock unprecedented creative opportunities in designing garments. With these tools, players can push the boundaries of user-generated content, shaping a fashion landscape that reflects the richness and diversity of their imagination.
Players can collect garments with unique stats and rarity levels through various means such as crafting, purchasing in-game, or via partner marketplaces. Style Trials allow players to showcase their skills by creating looks that fit the presented criteria, with garments judged based on overall subjective appeal and given scores based on their "power." Furthermore, players will have the capability to directly share their creations on their social media platforms such as TikTok and Instagram, empowering them to use their designs for content creation and further amplifying their influence in the fashion community beyond the game.
"We believe that KUTUR Runway has the potential to revolutionize mobile fashion gaming," said Mizon. "We are changing how fashion and games interact and reshaping the perception of fashion games overall. We aim to showcase how fashion can be gamified and seamlessly integrated into the digital world through gaming. KUTUR Runway serves as a platform for expression that takes the player beyond the confines of traditional gaming, offering a space for creativity, self-expression, and exploration."
For more information about KUTUR Runway and to stay updated on the latest news and announcements, visit the official website at www.kuturrunway.com and follow KUTUR Runway on social media @kutur_digital_fashion.
About Vizta DGTL
Vizta DGTL is a pioneering games studio based in Berlin, Germany. Founded by industry veterans Nicola Mizon and Tung Nguyen-Khac, Vizta DGTL has worked on over 20 games, generating more than 1 billion euros in revenue, and consistently innovated gaming business models. With a team boasting extensive experience from renowned brands such as Disney, Sony, Universal, Amazon, Nickelodeon, Agatha Christie, and Luc Besson, Vizta DGTL is dedicated to pushing the boundaries of gaming and delivering unparalleled experiences to players worldwide.
For media inquiries, please contact: